KPIs Start at the Top
Why leaders should shape their evidence-based strategy, and how they can.
Presented by Stacey Barr and Brook Rolter

Too many organisations struggle to create meaningful KPIs because leaders delegate the work to analysts, planners, or consultants who simply don’t have access to the strategic intent behind the goals. The result is predictable: weak measures, low-insight dashboards, and strategies that sound important but fail to drive real change. As a practitioner responsible for enabling strategy execution, you know this just creates a cycle of rework, frustration, and underperformance that can last for years.
In this webcast replay with PuMP founder Stacey Barr, and PuMP Partner Brook Rolter, you’ll see why KPI design cannot be delegated and why leaders must be active partners in building evidence-based strategy. More importantly, it gives you—the strategy or performance professional—a few practical tips for how to guide leaders through a structured, efficient, and confidence-building measurement conversation.
Join us and find out:
- Which techniques from PuMP directly support your ability to achieve all this
- How to show leaders why KPI design must start with them, to avoid the risks of delegating strategic KPI selection
- The key steps to guide leaders to articulate the true intent behind their strategic goals, and find meaningful evidence of progress, in a way that builds their ownership and engagement
- How to reposition yourself as strategic partner to your leadership team, not as a KPI technician but as a facilitator of evidence-based strategy
This webcast will give you a pathway to confidently engage leaders in meaningful, evidence-based measurement—so strategy becomes clearer, alignment becomes stronger, and your organisation finally gets KPIs that work.
About your presenters…

Brook Rolter is a is a Performance Measurement Consultant who specialises in integrating strategy, management, and organizational change. Brook offers public and private PuMP Blueprint Workshops and also PuMP consulting to support customers in the United States.

Stacey Barr is a specialist in evidence-based leadership and organisational performance measurement. Stacey is the creator of PuMP and its suite of programs, host of PuMP Academy, and author of two books, Practical Performance Measurement and Prove It!
Watch the replay:
Learn more about PuMP
This webcast introduced PuMP, our deliberate performance measurement approach. You can learn more about PuMP as follows:
- Watch our short video about PuMP
- Register for one of our upcoming live PuMP Blueprint Workshops to learn the details of PuMP
- Register for lifetime membership in our self-paced PuMP Blueprint online training program
- Book a private PuMP Blueprint Workshop for your colleagues
- Join Brook’s next PuMP Blueprint Workshop
- Contact us with any other questions at [email protected]

